Sales Development and Customer Diversification

A manufacturing company with high production flexibility and a network of cooperation partners produced to order for international customers. A significant share of capacity, however, depended on a single strategic customer.

The dominance of one customer was a major business risk. A drop in orders would have meant unused capacity and worse financial results.

Interim Business Development & Technical Director responsible for sales development, technical production preparation and order management.

• New order management system (quality, technical readiness)
• Technical team for sample validation and process approval
• Project management of orders from order to dispatch
• Optimisation of material usage
• Ending the largest customer's exclusive position
• Acquisition of new partners on European markets
• Higher value-added production (assembly, finished products)